Our Approach to Marketing is Centered Around Connecting, Engaging, Learning & Growing With Your Users
video advertising enriches every stage of the consumer journey, which ultimately results in increased engagement and traffic for a brand.
The growing popularity in wearables offers two huge advantages to marketers: First, it opens the door to a heightened level of data that can used by marketers to better understand their population base. Second, it also gives marketers a brand new platform on which to engage with their customers. Together, the emergence of wearable tech presents an excellent opportunity to marketers.
Social Messaging Apps
Mobile messaging apps have increasingly become popular and serve as an alternative to text messaging. A few of these apps include: Facebook Messengers, WhatsApp and Kik. Marketers are learning to adapt to these changes by finding ways to interact with consumers through these apps.
Marketers are starting to realize the potential of using fleeting media messaging apps, such as Snapchat and Periscope, as an effective way to reach potential customers. The suite of features these types of apps offer allow marketers more opportunity and creative leniency to develop engaging campaigns. Ephemeral marketing — also known as temporary social media — gives those who use it intelligently a huge advantage over those who don’t in the increasingly fast-moving digital marketplace.